Le Salon

Design of Print Materials for Le Salon Campaign launch. Set inside a plush, exclusive salon, the Le Salon Campaign mirrored a real-life exclusive private event for Agent Provocateur customers. A limited edition stationery set with rose gold foil detailing, a printed lookbook and a short run of playing cards with bespoke illustrations.

Three pink boxes with the words "Agent Provocateur Le Salon" and a feather logo on a light gray background.
Pink envelope with a white card inside that has a quote and a small feather and key illustration.
Pink box labeled 'Agent Provocateur Le Salon', with matching pink envelopes inside and nearby, on a light-colored surface.
Pink box with cards inside, labeled 'Agent Provocateur Le Salon.'
A deck of playing cards with a decorative back design, sitting on a neutral surface with a shadow cast to the right.
A scattered pile of playing cards featuring artistic, stylized female characters with black, white, red, and beige colors on the cards, with some cards turned face up and others face down.
Open booklet with a letter titled 'LE SALON' on a white page, showing text and a signature, with a pink cover visible.
Open magazine featuring women in colorful lingerie, one in red and two in blue, posing in provocative fashion with colorful backgrounds.
An open magazine with a fashion photo spread. The right page shows a blonde woman in a black lace dress with a hand on her chin. The left page features a man in a tuxedo and a rack of colorful lingerie, with a green curtain and a lamp in the background.